Concept: Key Partnerships

Summary:
Key partnerships are the external organizations, suppliers, and collaborators that help a business operate effectively.

Key Insight:
No business owns all necessary resources or performs every important activity internally.

Questions:

• Which capabilities are sourced externally?
• Which partners reduce risk?
• Which partnerships create leverage?

Links:

• Business Model Canvas
• BMC-09 — Cost Structure

Reference

Strategyzer (2011) Business Model Canvas Explained. Available at: http://www.youtube.com/watch?v=QoAOzMTLP5s (Accessed: 31 May 2026).

Last Updated: 31/05/26